No longer content with the odds (tens of millions to one) of winning the lottery, more and more Americans are buying fewer lottery tickets. Sales of lotto games and scratch-offs are down 5 percent in California, 7 percent in Florida, and 10 percent in Indiana.
Industry watchers contend that spending on the lottery has fallen due to the recession, along with dips in other types of discretionary spending. But the states aren't sitting back and taking it. They are actively recruiting new vendors and extending discounts to customers, including buy-one / get-one-free coupons.
(Source: USA Today)
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